If you’re not familiar with the campaign, here’s a quick background:
Dreamforce 2017 is James Serra's fourth Dreamforce. James is SpringCM’s Digital Media Guru, and a big fan of Salesforce and especially admires the focus on equality and volunteerism that is so much a part of Salesforce culture. Marc Benioff has led the charge to instill this culture at Salesforce. This year at Dreamforce, James has made it his mission to meet Benioff and say thanks—and we’re asking the Twitterverse for help.
Every time someone uses the hashtag #BenioffMeetJames, we will donate $1 to the UCSF Benioff Children’s Hospital. If James meets Marc Benioff and gets a picture with him, SpringCM will double its donation.